This year, thanks to the Armani Acqua for Life initiative, everyone will be able to contribute to supporting a new project in Zambia in collaboration with Wateraid. Throughout the month of April, by purchasing any product from the Acqua di Giò line at Douglas stores in Italy and on the Douglas.it e-shop, Armani beauty will donate €20 to the Acqua for Life1 initiative.
Armani beauty will thus contribute to the construction in Zambia of a water supply system and water points at the Nteme Rural Health Center and surrounding communities.
This solidarity initiative further consolidates the long-standing commitment of the Armani Acqua for Life project. Born in 2010, Acqua for Life aims to allow universal access to drinking water in regions affected by water scarcity. In 2023 Acqua for Life has 10 projects in various countries: in addition to the projects already active in China, India, Madagascar, Malawi, Nigeria, South Africa, Tanzania and Uganda, two new initiatives in Bangladesh and Zambia.
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