Ginori 1735 celebrates the Year of the Tiger with new creations from the Totem collection

Lifestyle, Top Stories

Ginori 1735 celebrates the Year of the Tiger with new creations from the Totem collection

As well as the items inspired by the new Tiger symbol, the collection also comprises candles, trays, vases, boxes, mugs, plates and pocket-emptiers, with elements representing other animals.
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Ginori 1735, the expression of the Italian excellence in the field of luxury and lifestyle, one of the world’s leading brands in pure porcelain and in the highest quality artistic design, pays a tribute to the Chinese culture by dedicating a new selection of Totem collection creations to the Year of the Water Tiger, a rare event which falls every 60 years and therefore symbolizes good fortune, strength, and courage.

So, the Florentine brand celebrates the Chinese New Year and its lunar-based zodiac, whose protagonist this year is the regal splendour of the tiger, with a new product line consisting of a mug, a round box, and a valet tray which interpret the symbolic qualities and elements  associated with the ruling animal of 2022 in the refined and timelessly tasteful style for which Ginori 1735 is renowned.

The new Totem Tiger decoration, in flaming shades and splashes of red, a lucky colour according to the Chinese tradition, evokes natural elements with a jungle scene in chiaroscuro and a fiery tiger in black and white to symbolize strength, intelligence, loyalty and positive natural energy.

Available on the Ginori 1735 e-commerce channel, Tmall, and from select stores worldwide, each object in the new line may also be personalized with a special dedication, a phrase, or a recollection, true to the spirit of the Totem collection. Winner of the Tableware International Awards of Excellence 2019, Totem is the Ginori 1735 collection inspired by the wildest muse of all, Nature itself, and follows an 18th century decorative tradition characterized by the reproduction of symbolic animals to valorise cups or other objects of stately homes, but with a decidedly contemporary take, embellished by their palettes and original colour combinations. As well as the items inspired by the new Tiger symbol, the collection also comprises candles, trays, vases, boxes, mugs, plates and pocket-emptiers, with elements representing the Squirrel, the Monkey, the Penguin, the Camel, the Elephant, the Cat and the Rat.

www.ginori1735.com

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