4 new designer to follow in 2020

How to wear, Top Stories

4 new designer to follow in 2020

We have selected for you 4 designers you will hear about and new talents to keep an eye on


Growing up on the beaches of Australia and working as a stylist for British VOGUE inspired Pippa Holt to create a collection of beautiful kaftans. “I call them my ‘holiday heroes’,” she says, “they pack small, work day and night, on a beach, in a city, with or without a belt.” Each limited edition style is handmade in Mexico by artisan weaver Felipa, her daughter Angelica and their team.


Australian-born Innika Choo became an Instagram sensation after launching a line of smocked dresses and tops in 2016. Inspired by her free-spirited lifestyle in Bali and vintage pieces she sources online, the former stylist creates effortless, throw-on-and-go staples you’ll want to reach for on summer days.


Mehry Mu founder Güneş Mutlu created her first handbag from a swatch of ikat fabric found at Istanbul’s Grand Bazaar. Today, the label is inspired by the vibrant colors and architecture of Turkey, focusing on textures like velvet and rattan. Amy Adams and Rocky Barnes are fans of the structured ‘Fey’ bag, which is named after the designer’s daughter.


Launched in 2014 as a Japanese rubber company, Both sources the natural material from trees in Southeast Asia and still uses it in most of its eclectic footwear. Its signature designs include latex-coated cotton-canvas sneakers and vegetable-tanned leather boots. Don’t miss the exclusive appliqued ‘Tyres’ styles in our edit.

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