MAX MARA | Utility Glamour

Fashion

MAX MARA | Utility Glamour

The Spring Summer 2024 advertising campaign is a tribute to empowerment.
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The Spring Summer 2024 advertising campaign is a tribute to empowerment. It recalls the utilitarian romance of women called to work the land in the 1940s, the Women’s Land Army. Their workwear classics are the inspiration for Max Mara’s new glamour.

 

www.maxmara.com

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