A customized complexion, unprecedentedly fine skincare textures and perfect coverage with 24-hr wear. Peter Philips, Creative and Image Director for Dior Makeup, is pushing the limits of high perfection and unveiling the new Forever complexion routine.
At the heart of the ritual lies the cult-favorite Dior Forever foundation, available in two finishes: no transfer matte and hydrating glow. It is incredibly successful with women all over the world owing to its high coverage, its 24-hr1 wear and its formula containing an 86%2 skincare base and infused with floral extracts that preserve hydration. Its success is also due to its 42-strong rangebof made-to-measure shades that blend seamlessly with the skin.
The two primers Dior Forever Glow Veil and Dior Forever Velvet Veil prepare the skin before foundation is applied and improve makeup wear. Dior Forever Skin Correct, the high-coverage 24-hr creamy concealer, composed of 96% natural-origin ingredients and available in 30 shades, provides correction that adapts perfectly to the skin’s undertones.
Lastly, to add a finishing touch to the routine and enhance the complexion, Dior revisits its iconic Rouge Blush, a longwear pigmented powder with an unprecedented formula available in four couture finishes.
“Forever is the embodiment of high perfection. Thanks to our routines, each woman can obtain the finish she wants with no compromise in terms of performance, wear and skincare properties. Every morning, applying makeup becomes a made-to-measure experience that is highly desirable and ultra-playful.” Peter Philips, Creative and Image Director for Dior Makeup