The Pop Attitude of the Dior SS22 Campaign

Fashion, Video

The Pop Attitude of the Dior SS22 Campaign

Through Brigitte Niedermair’s lens, the Dior creations come to life in the same hyperkinetic, chromatic spirit.
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Dior SS22 Campaign

Dior is unveiling the campaign for the Dior spring-summer 2022 ready-to-wear collection designed by Maria Grazia Chiuri, celebrating Italian artist Anna Paparatti’s colorful questioning of the role of play in our lives.

Through Brigitte Niedermair’s lens, the Dior creations come to life in the same hyperkinetic, chromatic spirit. Revisited icons – a micro-version of the Lady Dior bag – and a selection of Dior Vibe models establish a unique aesthetic dialogue, while MissDior sunglasses complete these magnetic silhouettes with their 50’s allure.

www.dior.com

 

Dior SS22 Campaign

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