For Pre-Fall 2021 Louis Vuitton expands the boundaries of the ongoing collaboration with the National Basketball Association (NBA). For its second season, the match between the Maison and the professional basketball league explores the collective memories of the two cultural institutions at the basketball era of the 1990s.
Men’s Collections Artistic Director Virgil Abloh blends the symbols of Louis Vuitton and the NBA in a transversal celebration of pop culture, fashion and sport.
The collection celebrates the aggregating and inclusive moments of the game and its different personalities, reflecting the values of familiarity and relativity that are the key to Virgil Abloh’s work at Louis Vuitton.
Some pieces of the collection were conceived together with the designer Don Crawley, an expert in the work of combining design and sport. Crawley has collaborated on a jacket, a shorts and a Keepall made in the same leather as the basketball, and to other objects that reflect the emblematic symbols of basketball.