TERRA DI GIOIA the new and inviting facet of the Giorgio Armani’s Gioia collection


TERRA DI GIOIA the new and inviting facet of the Giorgio Armani’s Gioia collection

TERRA DI GIOIA Eau de Parfum, a warm fragrance created in homage to the spirit of the sunny lands overlooking the Mediterranean.

For TERRA DI GIOIA Giorgio Armani drew inspiration from the sensuality of the sun-bleached southern Mediterranean lands, where voluptuous sand dunes give way to amber rocks that border the vastness of the ocean. The olfactory reference of TERRA DI GIOIA is a wave that caresses the warm Italian sand, hit by a ray of sun that breaks through clouds similar to cotton flakes. Evocative fragrance, captures the mood fascinating lands of the Mediterranean and the atmosphere of a wonderful escape.

Powdery, enveloping and radiant at the same time, TERRA DI GIOIA is created around a flowery heart of jasmine, which is warmed by a creamy accord of almond blossoms and enlivened by vibrant amber woods.

Composed by perfumers Fabrice Pellegrin, Nathalie Lorson and Honorine Blanc (FIRMENICH), TERRA DI GIOIA represents a new and inviting facet of the Gioia collection.

This luminous floriental fragrance opens with a sparkling and tender pear accord, which blends with the fresh citrus notes of bergamot and mandarin essence. In its heart there is a super fruity and velvety infusion of jasmine grandiflorum from India. Exclusively for Armani, with a floral olfactory signature comparable to that of a wild flower, it is enriched by a chypre heliotrope accord and a soft almond blossom accord. At the base of the fragrance there are musks and amber woods – they create a soft and enveloping trail that recalls an infinite caress.

The TERRA DI GIOIA bottle follows the unique and elliptical design of the Gioia fragrance bottles, made to echo the shapes found in nature. The elegant curves and pastel tones convey a
authentic and contemporary femininity.


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