The story of ROUGE COCO BLOOM begins in 2016, in the CHANEL Research Laboratory in Japan, which takes up the challenge of combining color, long-lasting wear and shine in a single formula. After three years of working in synergy with the Pantin Laboratory, and no less than 140 tests, CHANEL Research has developed an exclusive technology in two phases: the first fixes the color, the second creates an ultra-bright plumping effect. Test after test, the formula has been refined to a consistency that melts on the lips, retaining shine and long-lasting hold.
ROUGE COCO BLOOM is a new generation lipstick. A lipstick with the brightness of a gloss, intense color, long lasting and plumping effect.
CHANEL Research has developed an exclusive formula: a texture that melts on the lips, fixes the color while preserving shine and long-lasting and creates an ultra-bright plumping effect. Color intensity and brilliance are combined with a feeling of well-being, which ensures comfort and hydration.
Let yourself be warmed by ALIVE, a classic yet surprising red, with a delicate undertone that gives it warmth and personality. Be enchanted by RADIANT, a romantic reinterpretation of the classic pink, with a touch of mauve. Let yourself be conquered by MERVEILLE, a pure, natural and delicate pink shade. Let yourself be enchanted by SEASON, a bright and luminous fuchsia, which contains the enthusiasm of summer. Illuminated with SUNLIGHT, an orange with terracotta tones, perfect for lifting the mood and enhancing the complexion, without sacrificing the natural effect. Let yourself be overwhelmed by VITALITÉ, an intense red with a chic allure, to affirm your personality. Surprise yourself with UNEXPECTED, an intense brown red with character, warmer than the classic burgundy. Or let yourself be fascinated by SURPRISE, a vibrant coppery plum that goes perfectly with darker-toned skins.
also check: The springs starts with LES FLEURS DE CHANEL