The elegance and refinement of Beatrice Borromeo, director, journalist and mother, will marry with the high craftsmanship and excellence of Buccellati, a historical brand that has its roots in the ancient Italian goldsmith tradition, which recently celebrated its 100th anniversary.
Daughter of Paola Marzotto and Count Carlo Ferdinando Borromeo, a determined and enterprising woman of today, she remembers Buccellati jewels as the most dear to the family, each jewel contains exquisite family memories of the past, now narrated with a new spirit.
After Milan, Venice, Florence, today Buccellati chooses Rome the eternal city. Seen through the lenses of the English photographer and director Josh Olins, with the creative direction of Out There Agency and the styling of Anastasia Barbieri.
The campaign will be launched in April 2020, the images tell of the free spirit and refined grace of Beatrice Borromeo and the complex goldsmith’s work of engravings and manual works dating back to the Renaissance period – whose creativity was transmitted from father to son for four generations.
In this new decade, a great Italian history exudes a new energy.
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