For the 2019 Holiday Season, Prada’s store windows evoke the enchantment of festivities in an unusual way and underline the importance of sharing, as well as the intimacy of space experienced as a family place. Different characters animate rooms with bold tones, pink and absinthe green, and through the Prada Resort 2020 collection offer an alternative point of view on everyday life.

Dim lights frame the scene at its center while softly designed furnishings become functional elements to enhance the visual display and give an authentic image of the festivities.