The House of CHANEL becomes a partner of the Deauville American Film Festival for its 45th edition, between September 6th and 15th 2019.
CHANEL has always loved Deauville and the cinema. It was in Deauville that Gabrielle Chanel opened her first boutique in 1912 on the rue Gontaut Biron, and where she proposed her soft, light jersey creations in beige, the colour of wet sand on Deauville’s beach. From then on, she imposed a new, resolutely innovative and modern silhouette, breaking away from the codes of the era.
Invited to Hollywood by the American film producer Samuel Goldwyn in 1931, Gabrielle Chanel increased her international influence by designing the costumes for several films, including Tonight or Never directed by Mervyn LeRoy and starring Gloria Swanson. Back in France she would support her friends, the brilliant directors Robert Bresson, Jean Cocteau or Luchino Visconti, from early on in their careers; she imagined the costumes for the women in Jean Renoir’s The Rules of the Game, for Jeanne Moreau in the films of Louis Malle and for Delphine Seyrig in Last Year at Marienbad by Alain Resnais and in Stolen Kisses by François Truffaut.
Later, major directors such as Tony and Ridley Scott, Baz Luhrmann, Martin Scorsese would work on advertising campaigns for CHANEL fragrances.
Today, CHANEL continues this tradition and puts creation at the heart of its activities. The House dresses, bejewels and beautifies many celebrities both in real life and on screen, and regularly makes its mark on cinema’s most prestigious red carpets. Among its friends are the director Sofia Coppola as well as the actresses Kristen Stewart, Margot Robbie, Keira Knightley, Anna Mouglalis, Vanessa Paradis, Penélope Cruz, Zhou Xun, Rinko Kikuchi and Lily-Rose Depp. Catherine Deneuve, égérie for CHANEL N°5 perfume in the USA in the 1970s, is president of the Deauville Festival jury this year alongside Gaspard Ulliel, the face of BLEU de CHANEL perfume and member of the jury, and Anna Mouglalis, ambassador of the House and president of the Revelation Jury.
More than a hundred years after its debut in Deauville, the House of CHANEL is delighted to continue its story with the cinema and the coastal resort, by becoming a partner of the Deauville American Film Festival.
Celebrities wore CHANEL to the Tribute to the 25 years of Competition of the 45th Deauville American Film Festival
The French actress Alice BELAIDI, member of the Revelation jury, wore a black lace jumpsuit, look 65, from the Fall-Winter 2019/20 Act 1 Ready-to-Wear collection with a black cotton jacket. CHANEL accessories, bag and shoes. CHANEL Makeup
Anna MOUGLALIS, CHANEL Ambassador and president of the Revelation jury, wore a black tweed top with matching pants, look 29, from the Fall-Winter 2019/20 Haute Couture collection. CHANEL bag. CHANEL Fine Jewelry: “Ruban” necklace and “Comète” bracelet in 18K white gold and diamonds. CHANEL Makeup
The French actress Catherine DENEUVE, president of the jury, wore a light gold velvet dress, look 56, from the Métiers d’Art Paris-New York collection with a black wool coat. CHANEL bag. CHANEL Fine Jewelry & Watch: “San Marco” earrings in 18K yellow gold, diamonds and pearls, “Première” watch in 18K yellow gold and diamonds. CHANEL Makeup.
The Luxembourgian actress Vicky KRIEPS, member of the jury, wore an embroidered blouse with matching navy blue satin pants, look 38, from the Fall-Winter 2019/20 Haute Couture collection. CHANEL bag and shoes. CHANEL Makeup
The French producerMarie-Louise KHONDJI, founder of the platform Le Cinéma Club and member of the jury, wore a grey flannel pleated skirt, look 11, from the Fall-Winter 2018/19 Haute couture collection and a white silk blouse. CHANEL accessories, bag and shoes. CHANEL Makeup
Anna MOUGLALIS, CHANEL Ambassador and president of the Revelation jury, wore a navy blue tweed jacket with a matching skirt. CHANEL bag. CHANEL Fine Jewelry: « Ruban» necklace in 18K white gold and diamonds « Comète » bracelet in 18K white gold and diamonds. CHANEL Makeup
The French actress Alice BELAIDI, member of the Revelation jury, wore a black and grey iridescent cotton dress, look 76, from the Cruise 2018/19 collection. CHANEL accessories, bag and shoes. CHANEL Makeup
The French actress Catherine DENEUVE, president of the jury, wore a black crepe shirt with a black silk skirt. CHANEL cuffs. CHANEL Fine Jewelry & Watch: « Zina » earrings in 18K white gold and Diamonds. CHANEL Makeup