For the third time, Gaspard Ulliel is reprising his role as the BLEU DE CHANEL man. After Martin Scorsese and James Gray, the French actor now steps before the camera of Steve McQueen.

Although women’s fragrance creation has interpreted a wide range of subtleties men are rarely exposed to more concentrations. In the wake of BLEU DE CHANEL Eau de Toilette, composed in 2010 by Jacques Polge, and BLEU DE CHANEL Eau de Parfum 2014, BLEU DE CHANEL now journeys into the uncharted territory of Parfum.

A fragrance designed for those who refuse to conform to stereotypes. A fragrance for those who trust their strength. A fragrance for those with no desire to be anyone but themselves

In 2018, BLEU DE CHANEL Parfum adjusts the proportions of wood and citrus of the two previous interpretations. Immediately recognizable, the olfactory core of the very first fragrance is tattooed on the skin with the same, shiver-inducing top notes, the refreshing zests and the fresh sensation of lavender and geranium. Cedar quickly begins to beat at the heart of the formula, running through it like a backbone rooted in the soil and rising to the sky. But another wood begins to play its score, slowly winding around the cedar, making its way to the surface and pulsing with all its power.