Waiting for MBFW Istanbul ss18
Mercedes-Benz Fashion Week Istanbul Spring/Summer 2018 season will take place on September 12-15, 2017 at the Zorlu Performance Arts Center. Highly anticipated by the most important players of the fashion world, the event will also mark the tenth season of the fashion week with Mercedes- Benz as the title sponsor.
In its tenth season, Mercedes-Benz Fashion Week Istanbul will feature the industry’s experienced designers such as Arzu Kaprol, Atıl Kutoğlu, Özgür Masur, Özlem Süer, Raşit Bağzıbağlı, and Zeynep Tosun along with newcomers including AGA, Giovane Gentile, Mehmet Korkmaz, Şiyar Akboğa, and Ümit Kutluk. Özgür Masur, who makes a statement with every collection he launches, will celebrate the tenth anniversary of his design career with a runway show during MBFWI. DICE KAYEK, the successful brand that represents Turkey internationally, will present its latest collection film directed by Marie Schuller, known for her fashion films.
The title sponsor of the fashion week, Mercedes-Benz Türk, which supports a selected designer each season, will present the Bashaques’ Spring/Summer 2018 collection by the young and successful designer Başak Cankeş at a runway show named “Mercedes-Benz presents Bashaques”. The Core Istanbul, which forms the commercial dimension of the fashion week by offering a chance for brands and designers to promote their Spring/Summer 2018 collections to local and international buyers, will also be a part of the event at the Zorlu PSM.
Meanwhile, WGSN (Worth Global Style Network), one of the world’s leading trend forecasting agencies, will share the future fashion trends with industry professionals during vision and trend seminars.
The line-up of designers and brands showcasing their collections at Mercedes-Benz Fashion Week Istanbul include: AGA, ARZU KAPROL, ATIL KUTOĞLU, BASHAQUES;, CİGDEM AKIN, DB BERDAN, DICE KAYEK, EMRE ERDEMOĞLU, GIOVANE GENTILE, MEHMET KORKMAZ, MEHTAP ELAİDİ, MERT ERKAN, MİİN BY KADİR KILIÇ, MURAT AYTULUM, NAZ BY RUFAT ISMAYIL, NEW GEN, ÖZGÜR MASUR, ÖZLEM SÜER, RASHID BY RAŞİT BAĞZIBAĞLI, ŞİYAR AKBOĞA, SUDIETUZ, ÜMİT KUTLUK, and ZEYNEP TOSUN.
Mercedes-Benz Fashion Week Istanbul is made possible with the support of title sponsor Mercedes- Benz, official sponsors M.A.C. Cosmetics, Yapı Kredi, Zorlu Center, Zorlu Performance Arts Center, and supplier sponsors Arçelik, Eti Karam, Magnum, Red Bull, and ZUBİZU. Mercedes-Benz Fashion Week Istanbul is endorsed by Istanbul Ready-Made Garment and Apparel Exporters; Association (IHKIB), Fashion Designers Association (MTD), United Brands Association (BMD), and Istanbul Fashion Academy (IMA).