Meet Chloé’s New Creative Director – Natacha Ramsay – Levi

Meet Chloé’s New Creative Director – Natacha Ramsay – Levi

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Meet Chloé’s New Creative Director – Natacha Ramsay – Levi

Since Clare Waight Keller announced that she would be leaving Chloé back in January, and her last show for the brand took place in Paris, the fashion world has been abuzz discussing who would replace the designer. In March, it was announced that Natacha Ramsey-Levi has been appointed as the new Creative Director.

Ramsay-Levi was creative director of women’s Ready-to-Wear at Louis Vuitton since 2013, under Nicolas Ghesquière. She’s also previously worked with the designer for 11 years at Balenciaga. She officially started as Chloé’s creative director on April 3, 2017 and will show her first collection in September at Paris Fashion Week, with the Spring 2018 range.

What we could expect from Natacha Ramsay – Levi? Ramsay-Levi’s looming appointment may raise questions on how the Louis Vuitton designer, who has worked with modern and futuristic shapes, will influence Chloé’s breezy, romantic aesthetic.

In July Vogue had an interview with  Natacha Ramsay-Levi and she seemed to be super open, calm and precise. Ramsay – Levi for Chloe is pragmatic. For her the most important is the invitation for personality that the Chloé girl has always been able to seize upon, and frequently returns to its impressive roster of designers – spanning Karl Lagerfeld, Stella McCartney and Phoebe Philo, among others. Ramsay – Levi is keen to keep balance between the street, the urban style and naturalness, easiness and femininity.

“Every woman can recognise herself with Chloé. You can really take it and make it personal.”