Modernized feminine appearance in Jourden A/W 2017 collection

Pushing the envelope of femininity and embellishment in a modern way the Jourden Fall Winter 2017 collection is exuberant – plumped with fancy, fun fabric and volume combinations – while staying rooted in reality.

Anais Mak’s masterpieces – swirling lacy motifs embroidered on tulle create a dazzling impact on dresses and skirts, with sculptural volumes coming from bold undulating ruffles. Delicate and artsy lace trims hems and necklines of slip dresses and minis in classic or jeweled tones.

JOURDEN’s signature elaborate knitwear offerings feature creations executed in a bold paisley motif. The classic JOURDEN graphics appear in metallic combinations or as transparent nautical stripes on chunky knit sweater dresses and jumpers.

Playing with transparencies, a textural fishnet knit yarn lends a sophisticated touch to polo neck cardigans and turtleneck sweaters.