ALL IS LOVE : new SS17 campaign of Stella McCartney

For her SS17 campaign, Stella McCartney turned to the talent of fashion photographer Harley Weir and four female beauties: Dilone, Alanna Arrington, Charles Fraser and McKenna Hellam, who passed through the hands of Gary Gill and Lauren Parsons beauty treatment.

This campaign is built as a celebration of Stella McCartney’s iconic products. The SS17 collection, full of vitality, offers a real game of textures and shapes that clash and complement each other as a subtle puzzle.

The girls sublimate the ecological pieces of the designer putting forward the suede and the new Falabella Box Bag.

For a summer atmosphere, the countryside looks tropical and makes us travel to a destination caliente and sunny, where sea, beach, sun and laughter seem to be the key words. A whole breeze of freshness and freedom, thanks Stella McCartney …

To see the film of the campaign: https://www.youtube.com/watch?v=lly9dsICAUA