Miu Miu Unveils l’Été 2026 Campaign

Fashion

Miu Miu Unveils l’Été 2026 Campaign

The campaign proposes a wardrobe of casual archetypes that feels both timeless and perfectly in step with the present.
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The Miu Miu l’Été 2026 campaign captures a summer suspended between sea and sky, where sunlight and shades of blue blur every boundary, turning the landscape into something soft, airy and poetic. Shot by Jeano Edwards, the campaign presents the collection through the lens of long, luminous days infused with lightness, calm and a quiet sense of optimism for the future.

Fronted by Sateen Besson, Liu Haocun, Lena Mantler and Lisa Mantler, the imagery introduces an easy, spontaneous wardrobe that expresses a delicate, understated and joyful femininity. Cotton poplin and chambray shirts, canvas chinos, shorts and logo-detailed blousons unfold in a palette ranging from navy and cerulean to white and sandy neutrals. The preppy, sportswear-inspired aesthetic is softened by romantic accents, including printed silk scarves, scalloped collars, gathered necklines and bows, while abbreviated skirts, jersey dresses and embroidered mousseline blouses bring a natural sense of summer ease.

Accessories complete the story with effortless elegance. Neutral tones and rich shades of brown, from chocolate to caramel and tan, define the season’s finishing touches. At the center is the Vivant bag, positioned as a versatile and refined companion, alongside woven leather and suede belts and sandals, the now-signature Miu Miu sneakers, cotton drill cowboy hats and curved Ivresse sunglasses.

www.miumiu.com