Amid a pristine landscape where silence meets light, the new CHANEL COCO NEIGE 2025/26 campaign unfolds through the magnetic grace of Japanese actress Nana Komatsu, captured by photographer Sean Thomas. Each image reveals a world suspended between purity and power — an ode to elegance in motion.
Launched in 2018, COCO NEIGE occupies a singular place in the CHANEL universe: a collection devoted to winter sports, uniting technical mastery and sophistication, performance and allure, the city and the summit. “While the collection embodies the CHANEL codes and functionality, I sense a free-spirited side to it. I love that it transcends stereotypes and can be worn both on the slopes and in the city,” shares Nana Komatsu.
The palette drifts between soft and radiant tones — frosted pink, luminous ecru, pine green, deep navy, and iridescent black. The silhouettes reinterpret alpine chic with effortless refinement: a pink taffeta puffer jacket and matching trousers paired with a sheepskin trapper hat exude enveloping softness; a multicoloured navy cardigan meets dark technical trousers; a green and purple tweed suit revisits CHANEL’s timeless allure; an ecru cashmere sweater adorned with a black bow adds a poetic whisper; a beige mohair jacket and short skirt ensemble embodies warm minimalism, while a two-tone puffer jacket invites the descent into the snow.
In a striking black and white series, quilted sweaters alternate with coated trousers, while a festive look bursts into life with firework motifs embroidered on cashmere.
Accessories — earmuffs, sunglasses, pocket belts, velvet-effect nylon bags, faux pony and rubber ankle boots, and sheepskin boots tied with velvet bows — complete each look with playful versatility.
“I love mixing the pieces in unexpected ways and having fun with the styling,” says Komatsu, reflecting the collection’s boundless adaptability. Through contrasting textures, precious details, and joyful references, each outfit becomes an invitation to compose one’s own allure — freely and fearlessly.
This campaign celebrates unbridled luxury — the beauty of a liberated gesture, the elegance of movement. “I believe the coexistence of elegance and comfort truly captures the spirit of CHANEL. Just as Gabrielle Chanel taught us to live freely, beyond convention, this collection expresses inner strength balanced with softness and grace. The freedom she sought remains ever-present today,” concludes Nana Komatsu.
