During Milan Fashion Week, Pucci unveiled its latest collection, PASSEPARTOUT, an eagerly awaited moment that reaffirms the maison’s talent for reinventing itself while staying true to its roots.
The presentation took its name from Passpartou, a TV program from the early 2000s. The reference highlights the idea of a universal key—symbolizing openness and versatility—perfectly reflecting Pucci’s vision of contemporary fashion.
The collection is built on two complementary identities. The first channels the 1960s with sharp-cut coats and graphic silhouettes, capturing the freshness and energy of that unforgettable era. The second embraces Pucci’s traditional DNA, with iconic prints, fluid lines, and a careful balance between heritage and innovation.
Attention to fabric and construction is evident in the play of transparencies and varied lengths. Layered dresses, skirts shifting from midi to maxi, and delicate see-through details create a visual language that moves between structure and lightness, memory and experimentation.
With PASSEPARTOUT, Pucci speaks to a broad audience: those who love the refined nostalgia of the ’60s, and those who seek in fashion the continuity of a recognizable yet ever-surprising aesthetic.
