For the seasonal boutique on Via Camerelle in Capri, open from April 15 to October 31, Van Cleef & Arpels imagined an enchanted garden that expresses its poetic vision of nature, a source of inspiration dear to the Maison. From this idea comes an idyllic interpretation that recreates the charm of a greenhouse. The interior of the boutique, characterized by sinuous shapes and delicate tones, invites customers to discover the universe of the Maison in an atmosphere of harmony and serenity.
Since May 7, the Van Cleef & Arpels boutique in via de’ Tornabuoni – a few steps from Ponte Vecchio and the prestigious Palazzo Strozzi – has embellished the historic center of Florence with a space of over 260 square meters distributed on two levels.
Inside, the Art Deco-inspired furnishings are ennobled by the green shades of the decorative panels. The volumes and objects placed on the bookcases retrace the history of the Maison, since its foundation in 1906, thus allowing visitors to discover its enchanted universe.
The oak parquet contrasts with the marble of the staircase, which leads visitors to the second floor of the boutique. Here, the Maison’s distinctive materials and colors harmonize with the black lacquered wood and green quartz creating a fluid transition between the two floors, while the spaces dedicated to private consultations are furnished with elegant and welcoming armchairs and sofas.
Both boutiques feature Van Cleef & Arpels’ Haute Joaillerie, Fine Jewelry and Watchmaking collections, celebrating the savoir-faire and heritage for which the Maison is known.
