Dior launches its first augmented reality filter

Dior launches its first augmented reality filter

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This week Dior announced they are launching of DiorColorQuake filter on Facebook camera. Developed together in collaboration with the Mill and the Facebook teams, this experience allows users to engage with a feature called ‘Tap to quake’, enabling them to try on the new DiorColorQuake sunglasses from autumn-winter 2018-2019 in a range of 3 different colors.