Burberry’s New Collection is Inspired by Mythical Beasts

Burberry Beasts are introduced on small and large leather goods, as prints and embroidered appliqués on clothing and scarves, and as jacquards on ties. The designs are inspired by illustrations of fictional birds and animals found in medieval English manuscripts. Unique to Burberry, the Beasts will be introduced to men’s, women’s and children’s collections from July 2017.

 Accessories

• Beasts appear in three forms on large bags: as crossbody bags, as appliqués and as prints on Rucksacks.
• The small leather goods category also features beasts as appliqués, together with beast prints on leather accessories.
• Products include beast-shaped key charms, coin cases and pouches.
• Leather beast appliqués feature on The Mini Buckle Bag, ziparound wallets, folding wallets and card cases.
• Beasts are printed on leather ziparound wallets, folding wallets, card cases and continental wallets.

 Ready to wear

• In ready to wear, Beasts appear as embroidered motifs on the Burberry classic cashmere scarf and leather appliqués on jersey sweaters and capes.
• Prints are worked on to wool-cashmere ponchos, wool-silk scarves and silk-twill skinny scarves.
• Jacquard beasts appear on a small range of ties in two-tone colourways and on a wool-cashmere poncho.

Materials

• Material and texture play a big part in the designs to enhance the creative look of the collection.
• Individual designs bring together a mix of signature Burberry materials, from House check cotton to animal-print calfskin.
• The scarves range is presented in the following fabrics: cashmere, wool-cashmere blend, wool-silk gauze, washed silk chiffon, cashmere silk and silk twill.

Colour palette 

• Ochre yellow, honey, tan, chocolate, burgundy red, antique red, coral red, blossom pink, mauve pink, pale apricot, olive green, dark navy, bright lapis blue, pale opal, slate blue.

Cfraftsmanship

Burberry Beasts were conceived, hand-drawn and illustrated in the Burberry design studio in London.

• The English velvet is made at an 84-year-old manufacturer in East Lancashire, England – a region with a rich textile heritage.
• Leather accessories are finished with hand-painted edges.
• The Scottish-made classic cashmere scarf and English-woven House check feature in the collection.